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Japanese Beautyberry Shrub

Japanese Beautyberry Shrub

Regular price $12.95 USD
Regular price Sale price $12.95 USD
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Callicarpa japonica

The Japanese Beautyberry is a striking ornamental shrub known for its vibrant purple berries that appear in late summer and persist into winter. This low-maintenance, deciduous shrub adds year-round interest to any landscape with its delicate pink flowers, lush green foliage, and unique berry clusters. Its ability to attract pollinators and wildlife makes it a valuable addition to gardens and naturalized areas.

Below is a detailed breakdown of its characteristics, care needs, and landscaping benefits.


Japanese Beautyberry Bush Overview

Attribute Details
Botanical Name Callicarpa japonica
Common Names Japanese Beautyberry
Mature Height 4-6 feet
Mature Width 4-6 feet
Growth Rate Medium (1-2 feet per year)
Lifespan 10-15 years
USDA Hardiness Zones 5-8
Sun Preference Full sun to partial shade
Soil Type Well-drained, loamy, sandy, or clay soils
Soil pH Slightly acidic to neutral (5.5-7.5)
Water Needs Moderate; prefers moist, well-drained soil but tolerates short dry periods
Flowering Season Late spring to early summer
Flower Color Small, pale pink to lavender blooms
Fruit Bright purple berry clusters (late summer to winter)
Fall Foliage Yellow, with some reddish hues
Wildlife Attraction Birds, bees, and butterflies
Landscape Uses Borders, hedges, wildlife gardens, mass plantings, woodland edges
Maintenance Level Low

Key Features & Benefits

Spectacular Purple Berries – The small, clustered berries create an eye-catching display in late summer through winter.

Wildlife-Friendly – Attracts pollinators with its flowers and provides food for birds in colder months.

Drought-Tolerant Once Established – Requires minimal watering once mature.

Compact & Adaptable – Works well in both formal and naturalized landscapes.

Seasonal Interest – Soft pink flowers in summer, vibrant berries in fall, and golden foliage in autumn.


Pros & Cons

Pros Cons
Provides stunning fall and winter interest Berries are not edible for humans
Tolerates a variety of soil conditions Loses leaves in winter (deciduous)
Attracts pollinators and birds May require pruning to maintain shape
Low-maintenance and drought-resistant Needs protection from harsh frost in colder zones
Can be used in mass plantings, hedges, or as a specimen plant Berries may drop and create slight mess in high-traffic areas

Planting & Care Guide

  • Spacing: Plant 3-6 feet apart for dense hedges or mass plantings
  • Mulching: Apply a 2-3 inch layer of mulch to retain moisture and suppress weeds
  • Pruning: Best pruned in late winter or early spring to remove dead branches and encourage fresh growth
  • Fertilization: Light application of balanced fertilizer in spring to promote vigorous growth

The Japanese Beautyberry is an easy-to-grow, visually striking, and wildlife-friendly shrub that enhances landscapes with its unique berries and seasonal beauty. Whether planted in hedgerows, borders, or as a focal point, this shrub brings an elegant charm to gardens while supporting local ecosystems.

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